Wednesday, 7 March 2018

Top 20 best countries to start a business

best countries to start a business
Entrepreneurs are considered drivers and engines of change and they are instrumental to increasing the economic output of any society they are in. Starting a business is difficult enough; especially with foundational challenges such as securing finance, choosing the appropriate business structure, engaging competent employees, a dynamic market, and competition/rivals among others
In this regard, every nation has a critical role to play in ensuring that other factors that will guarantee that businesses take off smoothly should be put in place. Fiscal and economic policies will either make or mar any business and such policies are instrumental in attracting businesses to an economic climate in the first instance.

 So, which countries rank the highest in terms of the ease with which businesses can be established? Well, there are standard indices that are used in gauging which countries are business-friendly. 
From starting a business to the ease of obtaining construction permits to access to enabling infrastructure to the ease of registering property as well as labor employment guidelines amongst other issues; the following countries have proven to be a haven for the commencement of any business venture:


Singapore’s spot at the top of business ranking indices is remarkable considering that this island nation was left totally devastated and in ruins at the end of WWII. However, visionary leadership, futuristic fiscal policies and a cooperative citizenry has seen Singapore ascend the ladder to developed nation. The business climate in Singapore can serve as a template. 
For starters, it takes just a few days to get a business registered. Based on the sector the business will be operating in, there are generous tax holidays that the business concern can enjoy. Settling commercial misunderstandings in Singapore is resolved in competent courts of jurisdiction within 150 days, which remains a record yet to be broken. 
The value in terms of the cost of the dispute is pegged at 26 percent, which is also the lowest among the country’s peers.


This nation features prominently in all major business indices for starting a business with ease. For one, an entrepreneur can obtain legal recognition for his/her business within hours, through the medium of an online registration.

Businesses are also drawn to New Zealand because the government has put in place favorable economic policy instruments through free trade agreements, fair -competition regulations, efficient and re-distributive tax codes, an open/stable political structure as well as competitive tax breaks for the average business.


Denmark features amongst the top countries for the ease of starting a business for a number of reasons. The first is that the process of registering a business has been digitalized. This online process allows the business achieve quick and easy legal recognition, acquire a NEM ID signature as well as the computation of insurance for employees.  
The cost of registration via this medium cost just a fraction (98 USD). The Danish Government also keenly encourages private sector participation without undermining the imperative role that market interaction plays in its economy.


South Korea is another country that you can bank on when it comes to registering a business with ease. You can also be rest assured that your business in South Korea will be able to have access to innovative and cost-cutting developments that will shore up your business’ competitive index on a global scale.

You can trust that registering your business in Hong Kong will be met with little or no delays, although registration fees are a bit on the high side when compared to what obtains in other peer countries. 
Your business will also benefit from the ease of obtaining construction permits as well as the ability to conduct cross-border transactions seamlessly.


You can choose to make the United Kingdom a home for your business because of the minimal time it takes to legalize your business as well as the low cost of registration. The United Kingdom also offers excellent infrastructural support and amenities; hence your business will always be assured of being connected locally and internationally.


You will obtain an immense value for your business once you decide to establish a venture in Swede. For starters, Swedes enjoy very high standards of living which translate to copious amounts of disposable income. 
Hence, your business is assured of a willing and capable market. With a highly skilled workforce and excellent amenities, you will be able to cost-effectively manage your business.


This Scandinavian giant is another attractive destination for your business. Norway has a virile technological sector which offers innovative and cost-cutting applications that your business will benefit from. 
Your business will also profit from an abundance of a skilled and semi-skilled workforce, who enjoy social safety programs from the Norwegian government. In addition, it takes roughly four days to get your business up and running and there exist efficient systems to tackle issues bordering on corporate disputes and insolvency.


Pragmatic reforms in the business environment in Finland means that you get to legalize your business in a day or two, at one of the lowest costs among the Scandinavian belt. Finland has invested heavily in her infrastructural network; hence your business will have access to state-of-the-art facilities and amenities.


This emerging Asian economic powerhouse has consistently instituted economic and fiscal reforms over the past decade. Malaysia now offers your business a simpler and more efficient business registration process. 
Infrastructural facilities in Malaysia are now top class and will ensure that the cost of conducting your business is within manageable limits. The country also boasts of first-class air and seaports.


Rwanda has made tremendous progress since the mid-nineties when a genocidal war nearly collapsed the country. Having instituted deep-seated reforms to its political and economic policies, Rwanda is now among the premier destinations for businesses looking to set up on the African continent. 
With improving infrastructure, unobtrusive tax regimes as well as access to financing, your business will do well with the many opportunities that the nation provides.


Although small in size when compared to her other European neighbors, Estonia looms large when it comes to indices for starting your business in the country.  Estonia’s competitive market driven economy features a balanced budget, a flat-rate on both corporate and income tax, a highly specialized commercial banking sector, advanced Information technology services and access to modern air and seaports.


Macedonia is another small nation that has experienced sound macroeconomic growth and stability. You will find that registering your business in Macedonia is similar to a one-stop shop that offers everything you need for your business to start operations immediately. 
For one, Macedonia has put in place fiscal and monetary policies that give business access to more financing and investment.

You can be rest assured that starting a business in Slovenia will make available to you her highly skilled and well-educated work-force. Slovenia has also aggressively pursued policies that have strengthened anti-inflation trends and the privatization process.
The process of registering a business has been streamlined and shortened. Along with the presence of excellent infrastructure, you can rely on the availability of financing and entrepreneurial support from the state.


Austria is the 12 richest country in the world. She has a highly developed infrastructural network, a high standard of living for her citizens as well as a robust energy/power system. As a business investor, you will register your business in good time, at a negligible cost.


You can register a business in Kazakhstan because the fiscal situation in the country has remained stable for years. Her economy has continued to experience growth, buoyed in part by earnings derived from the sale of crude oil. Broader diversification measures by the government have opened up the economy to foreign investment and trade.

The government has in place agencies that support small and medium scale businesses with grants and financing. Kazakhstan also operates some of the lowest tax regimes in the world, slashing the amounts payable by business on personal and corporate taxes by a substantial margin.


Botswana has made giant strides in transforming itself from one of the poorest countries in the world to one that has experienced consistent economic growth. The government has continued to maintain robust fiscal policies such that you can register your business and acquire property within a relatively short period of time. 
The banking sector in Botswana conforms to international standards of operation and offers specialized assistance to small and medium scale business, thereby assuring that your business will have access to financing.


The Netherlands has continued to post strong growth indices over the past years. As an investor looking to start a business in the country, the Netherlands offers a competitive, market-driven economy that is backed up by adequate infrastructure and sound monetary/fiscal policies. 
It boasts of having a high score in the ease of doing business index published by the World Bank. Your business will have access to strategic air and seaports as well as financial and investment options from state and private organizations.


Taiwan has featured prominently for a number of years in the Ease of doing a Business index of the World Bank. The reasons for the country’s ranking are not far-fetched. For starters, setting up your business in Taiwan will give you access to developed infrastructural amenities that will give your business the leverage to compete in the global economy.  
You will also be encouraged by the fact that the Taiwanese economy receives a bulk of its revenue from the operations of small and medium scale businesses as opposed to large corporations. 
The banking sector routinely supports the activities of businesses and access to financing and other resources is readily available. You can register your business in a short period of time.


Australia has a market-driven economy that has continued to experience rounded growth, as a result of robust and effective monetary and fiscal economic policies. 
You can register your business in Australia within days and immediately be able to access specialized help and resources including access to affordable funds.
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Friday, 2 March 2018

Why You Should Reconsider Twitter for Ecommerce Marketing and 10 Ways to Do It

Are the days of Twitter marketing over, especially in the light of stiff competition?
With over 100 million active daily users sending over 500 million Tweets a day, Twitter is no doubt a major marketing pathway to consider.

eMarketer predicted that 70.7% of US companies will use Twitter for marketing in 2017. This figure may rise.

Source: eMarketer
Whether you’re an individual or a business entity, Twitter can help you improve your productivity or profit margin if done rightly.
Below are ten reasons to reconsider Twitter today.

10 Reasons to Reconsider Twitter Today
    Over 1 billion registered users
    Over 328 million monthly active users
    Over 100 million daily active users
    Over 500 million Tweets sent per day
    54% of users earn more than $50, 000 a year at least, etc
    It is available on web, iOS, and Android
    61% of consumers say Twitter impacts holiday tech shopping decisions more than TV and magazine
    74% of people on Twitter follow SMBs to get product updates
    74% of 2013 Fortune 500 companies had a corporate Twitter account
    Twitter adoption among US fashion brands was 94% in 2015

Now that you know why, here are

10 Ways to Maximize Twitter Marketing

1.     Username

Your Twitter username is your identity or name. That’s what your followers type when sending:
    Mentions and
    Direct messages (DM)
It also forms part of your profile URL.
Choosing a wrong or unbefitting username could send wrong signals about you or your business.
Choose usernames that
    contain relevant e-commerce keywords
    are easy to pronounce or spell
    are not too long
    you can brand
    will allow you to scale with growth
Always remember that by their usernames you shall know them.

2.     Header Photo

They say a picture speaks a thousand words, in other words a picture can almost summarize this entire blog post. So for you, what would that one picture that speaks a thousand words about you or your business look like?

For businesses this could depend on your customer base. B2B customers are more formal, anything less could mean loss of sales, and vice versa.

Here’s an example of a good Twitter header photo by Nordstrom:

Your header photo could contain your
    Happy staff/customers
    Testimonials etc

3. Twitter Bio

Before some influencers follow you or follow you back, they glance at
your Twitter bio. What does yours say about you, your experience or expertise? Is it convincing enough to earn a follow or follow back?

Below is Neil Patel’s Twitter bio:

                           Source: Twitter (screenshot)

Note his experience, social proof, follow count, website URL and YoB.
You have 160 characters to sell yourself or business which should mention
    Your business or industry vertical
    Relevant keywords
    Social proof
    Relevant statistics
    Your business URL
    A call to action etc

4. Home(Timeline)

This is like your Twitter homepage, where people arrive when they click on your Twitter profile.
It displays your
    Full name
    Twitter bio
    Follow count
    Number of Tweets, Media and Likes
    Tweet to field

Here’s an example of a Twitter home or timeline:

5.     Followers/Following/Follow Count

A high number of relevant engaged followers can boost your personal brand or business.

To organically grow your following do the following:

    Follow relevant accounts (double check their Twitter bio before following back: irrelevant feeds from their Tweets can hurt your business)
    Who to follow recommends influencers you may want to follow
    You might also want to follow suggests people/accounts similar to the ones you’ve followed
    Like other people’s Tweets
    Retweet other people’s Tweets
    Tweet relevant stuff at regular intervals
    Include your Twitter handle in your author bio if and when you guest post

Here’s Amazon’s follow count as of October 11, 2017:

6.     Notifications

“You will now receive notifications when XYZ Tweets”, that’s the message you get when you click the star icon next to XYZ’s DM, and follow icons. It means whatever they Tweet will show up on your timeline.
If relevant and useful, other people will likely Retweet and follow you. If harmful, it may dent your timeline and hurt you or your business.
Be prepared for steady stream of Tweets and Retweets from the people/accounts you receive notifications from
Do the following:
    Research before following
    Mute notification sounds if you wish
    Ask your followers to turn on notifications so as to receive your product/other Tweets, e.g. new product alerts, promos, discounts etc

7.     Tweets/Retweets/

Number of Tweets is an indication of how long or how frequently an account has been Tweeting. Many influencers and thought leaders tend to Tweet a lot.

Over 500 million Tweets are sent daily!

Realizing that many followers have subscribed to your notifications should affect the quality and quantity of Tweets and Retweets you put out.

If likes, replies, and Retweets of your Re/Tweets are consistently low, it could mean you’re Tweeting irrelevant or unhelpful stuff, or perhaps they think you Tweet too much.

With Tweeting, it should be quality over quantity, follower interaction and engagement would hint you.

Your Tweet activity dashboard gives you relevant insight into just how your Tweets are performing.

Click on a Tweet and click on VIEW TWEET ACTIVITY. Here’s how mine looks for an old Tweet:
8.     Direct Messaging

On following some accounts you get an instant DM (Direct Message), some thanking you for the follow and suggesting you connect on other social platforms.
If you use DM prompts try not to be too salesy. It turns new followers off when you try too hard too fast to make a sale.
If you run a business, think of your DM as a sales funnel, connect before you try to convert, social always comes before commerce in social commerce.

Say “hi” before you say “buy” or they’ll say “bye”.
Below is an example of a good DM.
A good DM should:
    Be friendly
    Be short, simple, and to the point
    Be about the follower/customer
    Include a call to action
    Include a question to prompt an answer in response
9.     Mentions

When you mention others Twitter notifies them, they take note of you and are likely to reciprocate the gesture. Just make sure it is natural and not fake or forced.

A good mention from the right source can send new followers and potentially new business your way, as each mention shows up in their timeline and followers feeds.

A mention = @ + username within a Tweet
e.g. “Some awesome summer specials sorted by @e-storefinder”

Good mentions should include:
    Correct username
    Relevant praise
    Link to article containing more detail
    Short and simple description within Tweet

Maximize each mention you get.

10.      Mixed Media

Using mixed media enhances your Tweets, increases reads, likes, Retweets, overall interaction, and engagement.

Businesses and individuals can include a lot of images, videos and GIFs to make up for Twitter’s 140 characters only policy. A lot more can be said via photos, videos and GIFs plus words can still be embedded in them.

Whether you're a business or person, mastering the basics of Twitter can improve your business profits and help you increase productivity when applied rightly.

Author Bio:
Amos Onwukwe is an AWAI trained eCommerce B2B/B2C Copywriter featured in eCommerce Nation, eCommerce Insights, Understanding Ecommerce, Floship, Huffington Post among others. 

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Monday, 19 February 2018

Top race tracks around the world

Race tracks can be found everywhere in the world, from ice tracks in Scandinavia, dust bowls in Southern Italy or the ovals of North America. Every country has their own particular type of track; but which one is the best?

1.Circuit De Monaco

This road track around the Principality of Monaco is a firm favourite amongst motor sport fans. The constricted circuit leaves little margin for error, with tight hairpins and tricky chicanes to navigate, fans are constantly on the edge of their seat. Monaco is a wonderful place to set a race, the history it holds in terms of motor racing is up there with the best in the world.


Imola is one of the most atmospheric tracks, with corners such as Tamburello and Rivazza. Imola is, of course, where the late, great Ayrton Senna lost his life in 1994, a day after fellow-Formula 1 driver Roland Ratzenberger lost his. The track is most famous for how quickly it’s driven, over 70% of the track is driven flat out meaning drivers average speeds of 155MPH.

3.Yas Marina Circuit

This track in Abu Dhabi is the only track in F1 to transition from day to night to accommodate for the blistering mid-day temperatures. This means engineers have a huge challenge to match the tyres to the decreasing temperatures as well as getting the car to manage in the sweltering heat. Rob from CVS said ‘ this has got to be my favourite track, it brings something different to the calendar; watching the engineers try and overcome the challenges they face here is amazing!’

4.Spa Francorchamps

This Belgian track has amassed a huge history over its 100 years of hosting motorsport. Taking on both F1 and 24-hour GT races, the track has been cut to nearly half of its original 14KM length, this hasn’t taken away from the excitement though! The track proves ever popular, not just for its history but also its incredible surroundings. There have been multiple boycotts of the track throughout its history as a result of multiple deaths. Jackie Stewart once recalled a crash that left him in the basement of a farm house with petrol covering him and the floor; thankfully he escaped without harm, although this did inspire him to demand better safety regulations, from crash barriers to fire crews as the ambulance that was meant to take him to hospital got lost on the way!


This 150,000-capacity complex is well regarded as one of the most challenging tracks in the world. It features a Grand Prix track built in 1984 and a much longer old ‘North Loop’ track which has been in use since the 1920s. Jackie Stewart nicknamed the track ‘The Green Hell’, after a particularly challenging race in adverse weather conditions. The North Loop is a favourite amongst manufacturers to pit their newest cars against each other to set the fastest lap. The current record holder for fastest production car goes to Porsche with their 911 GT2 RS with a time of 6:47.3.

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